My Services

I help fintech, regulatory, and platform-driven teams deliver compliant, insight-led experiences that build trust and perform at scale. Whether supporting short-term transformation or embedded delivery, I bring clarity across research, service design, UX strategy, and regulatory alignment.

Research & Insight

Uncover what matters — and why.

Observe real user behaviour in their natural environments.

Uncover behavioural patterns through performance data.

Capture internal goals, assumptions, and constraints.

Evaluate your experience against industry and competitors.

Gather wide-reaching insights quickly and efficiently.

Quick, low-cost tests to uncover immediate usability issues.

Service & Journey Design

Build services around real needs.

Visualise and evaluate user journeys across touchpoints.

Collaborative sessions to co-create ideas and features.

Break down user goals into actionable tasks and flows.

Align cross-functional priorities at the start of complex projects.

Map step-by-step paths users take to reach key goals.

UX & Content Strategy

Craft experiences that inform and convert.

Test interactive ideas before committing to build.

Quick, low-fidelity visual exploration of ideas.

Evaluate content clarity, tone, and structure to build user trust and support confident decision-making.

Mid-fidelity blueprints for user interfaces and flows.

Structure content and features for findability and clarity.

Regulatory UX Alignment

Compliance without compromising experience.

Targeted design reviews for risk, clarity, and standards alignment.

Spot usability issues using tried-and-tested principles.

Assess digital experiences for inclusive access.

Package research and design artefacts for formal review.

Design components that support all users equitably.

Plan, script, and deliver moderated or unmoderated user tests.

Delivery & Collaboration

Embed design that scales with teams.

Run effective design workshops and team rituals.

Ensure your design intent is faithfully implemented.

Gain shared understanding and direction across teams.

Define, prioritise, and structure experience-focused delivery.

Design Systems & Ops

Scale consistency without slowing teams.

Assess design system quality, usage, and gaps.

Align stakeholders around decision-making frameworks.

Set rules and pathways for scalable contribution.

Define and implement metrics to track design system health, usage, and experience maturity.

Standardise UI kit libraries and usage patterns.

For Designers & Leaders

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UX Career Mentoring & Leadership Coaching

Support for individual designers, team leads, and new managers.

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Executive UX Reviews & Experience Health Checks

Mini-engagements for senior stakeholders to get directional UX input.

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DesignOps & System Strategy Advisory

Positioned as a high-level sounding board or short-term advisory on structuring teams, scaling systems, or evolving governance.

Ready to design with clarity, confidence, and impact?

Let’s talk about how UX, strategy, and systems thinking can move your product — and your users — forward.